About Hi, Moose

Small team vibe.

We are not chasing a unicorn dream. We are building practical tools for SEOs who want less noise and more results, at a fair price.

Sam Morris

Founder · runs SEO by day

"Hi, I'm Sam. I run SEO by day, built Hi, Moose by night. No investors. No large team. Just me - and my dog Moose - making a tool I needed."

If you are an SEO or content marketer, I would love for you to try it. That is it.

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Host: Let's talk about Hi, Moose - affordable SEO tools built specifically for small businesses. What stands out is how different the approach is from the usual big, venture-backed platforms.

Guest: Yeah. It's basically a one-person operation, with Sam - and his dog Moose - building the tool. No investors, no big team, just practical tools developed out of real-world SEO needs.

Host: Right, and they're deliberately staying small and focused instead of chasing a "unicorn dream." That's rare in SaaS, where everyone's about scaling fast and taking on funding.

Guest: And it comes through in the values - they're building for the little guys and gals, not the Fortune 500. There's an almost anti-corporate stance to it.

Host: They're direct about keeping pricing affordable too. A lot of SEO tools are priced out of reach for small business, partly because of big teams and expensive AI. Hi, Moose keeps costs down on purpose.

Guest: I appreciated the honesty. No hype - just here's what we do, here's what we care about, and if it's a fit for you, great.

The team

Sam Morris

Founder

Moose

Co-founder

moose@himoose.com

What we value

Every value here is one we actually run on.

The little guys/gals

Fortune 500 can kick rocks. Hi, Moose was built for small business - the underdog.

Your trust

We realize trust is built over time, and we are up for the challenge to earn it.

Feedback

We do not want to spin our wheels on features no one needs. We want to build what matters most to small businesses and helps them grow.

Your success

When you succeed as a result of using Hi, Moose, then we succeed.

Freedom

We have zero interest in VC funding. We purposely stay small, nimble, and fast - beholden to no one but our customers.

Doing great work

Sure, we will have bugs and fall short, but we will keep working a problem until it is good. Once it is good, we keep going until it is great.

People

Plenty of companies claim they are people-first, then lay off hundreds while the C-suite gets raises. We care deeply about people, and we will prove it through our actions - our team, their families, charity, and our communities.

Profitability

We are a for-profit business and need to make a profit to keep the ship running. We were profitable before our open beta and fully intend to stay that way - making more than we spend.

No growth hacking

We do not run non-stop experiments to squeeze every last drop of profit from customers, and we do not chase growth at all costs. Give us your email and you will get transactional notices and the rare announcement - never a flood of marketing spam.

Family

Our families, your families, fellow humans - we are all connected, we all matter, and that always comes over profit.

Responsible AI use

We do not want to build or support tools that mass-produce AI slop. We believe in AI's potential, but not in churning out garbage with no human in the middle.

Fair pricing

So many SEO, AEO, and GEO tools charge steep prices that are out of reach for small business. We believe in fair, reasonable pricing. Quality tools should not be enterprise-only.

Truth and respect

We believe in accuracy and human decency. We do not support organizations that spread misinformation or hate.

Have a collab idea?

Let's hear about it. We are a small team and we read everything.

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